Case Studies

Proof, not promises.

Real brands. Real numbers. Real timelines. Every case study below was built with the brand's permission and audited against their actual P&L.

Featured | Home Goods | 14-month engagement
Hartford Goods Co.

From a $480k stagnant brand to a $4.1M growth engine.

When Hartford came to us, they were spending $14k/mo on ads with a 41% ACoS, ranked outside the top 50 for their hero keyword, and watching margin disappear. We rebuilt the campaign architecture from scratch, killed 38% of wasted spend in week one, and re-launched the hero SKU with new A+ content and a 4-image hero stack engineered for mobile.

+754%
Revenue YoY
-42%
ACoS
14mo
Time to target
3.2x
Profit lift
Supplements
Vera Oak Wellness

-6.4 pp TACoS while doubling top-line.

Bid-by-RPC framework + negative-keyword sweep eliminated bleed across 12 hero SKUs. The brand had been stuck below 8% margin; six months in they were operating at 21%.

2.1x
Revenue
-6.4pp
TACoS
21%
New margin
Pet | Launch
Pinecrest Pet Co.

Page-1 in 47 days on a contested category.

End-to-end launch - niche sizing, listing build, ranking plan, and creator partnership stack. They closed Q4 outranking three established players.

#3
BSR rank
47d
To page-1
$310k
Q1 revenue
Beauty
Lumen Skincare

Listing rebuild lifted CVR from 8% to 22% in 21 days.

Same traffic, same ad spend - entirely different bottom line. New A+ content, mobile-first image stack, and a backend keyword expansion that picked up 240+ new ranking terms.

+175%
CVR lift
+240
New keywords
-
Metric 3
Home Goods | Turnaround
Northwick & Co.

Recovered from a Brand Registry hijack in 11 days.

Walked into a hijacked listing losing $4k/day. Coordinated takedowns, refiled IP claims, recovered the buy box, and rebuilt the campaign architecture inside two weeks.

11d
Recovery time
100%
Buy box reclaimed
-
Metric 3
Apparel
Kin + Craft

$0 to $1.2M in 9 months, fully bootstrapped.

Validation-first launch: we sized the niche, identified the gap, and built the listing + ranking plan around it.

$1.2M
Year-1 revenue
12.4%
TACoS
-
Metric 3
Outdoor
Trailpine Co.

Cut wasted spend by $86k in the first 90 days.

An audit found 31% of their ad budget was funding broad terms that converted at 3% - cheap clicks, no buyers. We re-segmented exact/phrase/broad and rebuilt the negation list.

$86k
Saved in 90d
+18%
Margin
-
Metric 3
Word of Mouth

Operators talk to operators.

*****
"They cut our wasted ad spend in the first month and our profit margin went from 8% to 19% in the first quarter."
DK
Daniel K.Founder, Northwick & Co.
*****
"The first agency that didn't try to upsell me into vanity metrics. The audit alone was worth more than the last three agencies combined."
MR
Mira R.Head of E-Comm, Vera Oak Wellness
*****
"We launched two new SKUs into a category we had no business winning, and both hit page-1 inside two months. Pure execution."
JT
James T.CEO, Pinecrest Pet Co.
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